Release emotional baggage. Break through chaos. Level up your skills.
2-day seminar for health practitioners: mastery of life, business and sales.
Bydgoszcz, Poland Nov 22–23, 2025 • 9:00 AM–5:00 PM Polish Translation Available
A combination of psychology, neurobiology and practical sales/marketing tools for therapists and health practitioners. Led by Sohial Farzam.
Who Is This For
- You experience drops in motivation, low self-esteem, fear of failure and criticism.
- It's hard to maintain a steady flow of ideal clients.
- You don't know how to differentiate your value among competitors.
- You lack business knowledge and clear direction.
- You want to break through stagnation, build high-performance habits and increase revenue.
Not for
- Those expecting results without work.
- Those blaming others instead of taking action.
- Those uninterested in investing time and energy in development.
- Those looking for an easy path to money.
Interview with Alumni — Aku Bajki Podcast
Listen to Sohial's conversation with alumni from the Traditional Acupuncture School. They discuss the upcoming course and business psychology in natural medicine — how to break mental barriers, build confidence in sales, and attract ideal clients.
An authentic conversation about the challenges faced by health practitioners and the tools that help build a profitable practice with full respect for both client and self.
Program
Day 1 — Personal Agency and Business Strategy
Module 1
- Psychology of success and simple mindset work techniques.
- Modern neurobiology of high performance.
- Behaviors and values as sources of inspiration.
Module 2
- Deep and long-term relationships.
- Emotional map and emotional stability.
- Self-confidence, self-image, self-discipline.
Module 3
- True meaning: Law of Attraction, Faith, Vibration + Eastern wisdom.
- Trust, loyalty and client connection.
- Neuroscience and approach to goal achievement.
Module 4
- Internal blocks and limiting beliefs.
- Science of fear and concrete ways to overcome it.
- Psychology of wealth building and working through financial blocks.
Business: Psychology, Principles, Leadership
- Model of an effective business.
- Vision, message, goals and growth stages.
- Client types and ideal client.
- Perceived value, time management, freedom.
- Multiple income streams.
- Client personality styles, difficult situations, listening.
- Pricing strategies and asking for your worth.
- Exercises: website offer and online presence.
After Day 1, you'll gain clarity, activate your potential, and see paths to revenue growth.
Day 2 — Selling with Confidence and Marketing Mastery
Module 1
- What selling services really means.
- Serving vs. selling.
- Price vs. value and how to maximize it.
Module 2
- 3 brain responses in sales and working with the emotional brain.
- Characteristics of an effective therapist and service provider.
- Words that amplify client fear.
- Laws of persuasion and influence — step-by-step process.
Module 3
- The meaning of objections and how to handle them.
- Most common objections: time, money, concerns, family.
- Client hesitation and red flags.
- Why clients don't buy. Psychological closing.
Module 4
- Laws of marketing and effective advertising communication.
- Online and offline platforms.
- Email marketing: integration, scripts, automation.
- Social media and brand building.
After Day 2, you'll understand how people make purchasing decisions and how to guide them to action.
Price and What's Included
Promotional Price
2899 PLN gross
With guarantee = immediate reservation at 2899 PLN. Without guarantee = payment after availability confirmation, price 3200 PLN. Limited seats available.
Included
- 2 intensive training days (9:00 AM–5:00 PM).
- Tools for working with fear, objections, and service value.
- Marketing scripts and frameworks.
- Work on your offer and message.
- Bonus: Printed author's book on-site.
Instructor
Sohial Farzam (TCM) — health practitioner, lecturer and consultant. 16+ years of work with clients in the psycho-emotional and professional development areas. Goal: higher levels of understanding and effectiveness to build a profitable business doing what you love.
- Work with blocks: fear, shame, guilt, money.
- Practice development strategies and value communication.
- Seminars across Europe and worldwide.
Testimonials
What Others Say About This Work
Helen Barnett, acupuncturist: This is not just about marketing and sales. It's the psycho-emotional foundation of marketing and sales from both client and practitioner perspective. Lots of concrete examples and excellent presentation. You leave with real client communication skills and better understanding of how to sell and promote.
Jonathon Allen, acupuncturist: The course is excellent, like all your courses. Content consistent with authentic business development aligned with personal growth. The presentation inspires. It's a workshop that helps in every part of practice.
Anastasia Arvanitis, managing director: This workshop changed my perspective on my career. I gained understanding of purchasing behaviors and sales techniques tailored to clients. You get tools for strategies that attract more clients and close more deals. My vision is clearer, my goals are bigger.
Tina Schapova, Director AAM Health Wellness: Sohial's program raised our revenues by 50% already during the course, and then growth reached 100%. I appreciate the combination of psychology and human behavior with organizing the business structure and systems needed to achieve goals.
